Danish proptech will turn your rental deposits into sustainable investments
Picadon is a proptech startup based in Copenhagen with an investment platform, where rental deposits can be invested sustainably on behalf of, or jointly, with tenants. Picadon has recently landed its first pilot with a leading Danish real estate developer and joins PropTech Denmark in order to accelerate their growth journey tapping into PropTech Denmark’s knowledge and international network within the industry.
Unlocking tenant satisfaction
Every month, professional rental property owners across the EU lose 15 billion Euros on vacant residential properties.
All of them hold deposits, which can be handled in two different ways. Either they are being placed in escrow and remain idle until the end of the rental, with or without the administrative headache of providing the tenant with interest, or they are being used as working capital benefiting the owner but overlooking other benefits that could help attract and retain tenants.
Regardless of how the property owner handles it, deposits frustrate tenants, who see it as idle capital that could be used as funding for achieving other life goals while they are in rent.
An opportunity to invest their deposits while in rent opens up a new way to address those frustrations with a tenant-centric solution and demonstrates commitment towards a tenancy experience that goes beyond tradition. Picadon can be offered as an incentive for a longer tenancy, instead of a more significant discount on rental price, and in any case, as a CO2 compensation solution that requires minimal effort.
Sustainability is the “license to operate” for property owners
40% of the annual global CO2 emissions come from building stock; all while costs are expected to double for property owners in order to meet the sustainability goals set out by the increasing EU legislative burden.
Picadon supports owners with their sustainable transformation, branding, and marketing, with no additional budget allocations or costs, by offering a tangible, easy-to-understand sustainable solution, tenants can understand. Even if deposits today “work” for the owner, Picadon helps put them to work in a whole new way that aligns with future sustainability agendas.
“Picadon is the Hebrew word for “deposit,” or metaphorically speaking, something precious given to you by another, to cherish and protect. Our purpose with Picadon is to take rental deposits and unlock their potential to protect another deposit we were all given, planet Earth, to preserve it for the generations to come. This is our mission, and we seek those who share this belief. Fighting climate change requires all of us to think creatively and challenge the good-old-way of doing things, like deposits, that has been locking value for centuries”, says CEO & co-founder, Avishay Gaziel.
Picadon in a nutshell
Picadon engages with the property owner, collects the deposits to be invested from them or directly from the tenant, invests them via reputable partners in low-risk renewable energy solutions, and takes care of dividend pay-outs, CO2 compensation reports, and cash-outs at the end of the rental lease.
Learn more about Picadon below or contact CEO & Co-founder, Avishay Gaziel / [email protected].